Spotlight

About This Episode

While many things have changed as we head back to school, some things haven’t changed. Students need school supplies just as much, if not even more than before. Classroom Central has stepped up to the challenge equip students and teachers with much needed free school supplies. Join us as we talk with Karen Calder, Executive Director of Classroom Central, as she discusses the current challenges of learning at home or in person and what children need this year to succeed.

You Don’t Want to Miss:

• The misperception that students don’t need school supplies if they are learning at home.
• Preparing the best learning environment for students
• How to conduct a virtual back to school drive.
• The demand for supplies is not confined to the beginning of school but year around.
• The critical nature of learning on paper versus online learning.

About This Episode

For more than 50 years, Graphic Design USA (GDUSA) has been a business-to-business information source for graphic design professionals. The GDUSA band includes a website, monthly e-newsletter, print magazine and digital editions and several national design competitions. In this episode, we speak to Gordon Kaye, Editor and Publisher of Graphic Design USA. We discuss the history and innovation of the GDUSA brand, the expansion of what it means to be a ‘responsible designer’ and the power of uncoated paper.

You Don’t Want to Miss:

• How the GDUSA brand has expanded and stood the test of time
• How the role of the Graphic Designer has evolved
• Latest issue features Dr. Fauci and the Health & Wellness awards
• How responsible design now includes social responsibility in addition to sustainability
• Responsible designers to watch

Quotes from this Episode: 

“Readers want a bigger picture now of where they are and where they fit in. And, you know, what I mean by that is that they want to know, not just how, what a project looks like, and how it was executed. But they also want to know about the strategy, the marketing, where it fits have where it fits into the bigger picture of the, of the initiative itself. They’re more engaged in the world, they want to know, where they and their work fits in the broader social picture. In terms of being engaged in the world, I think the ideas of designing for good, for social responsibility, sustainability, and it during this pandemic, public health is their role in providing information about public health is growing.”

“There is something about Cougar paper and the combination of the way, the texture, the brightness, the finish, that that screams, quality, and integrity. And when you add the practical matters, how well it prints and how, how sustainably, it’s made it, it really is a no brainer.”

Resources:

• Visit GDUSA
• Visit 2020 Responsible Designers to Watch
• Request your complimentary subscription to Paper Matters magazine
• Visit paper.domtar.com for our blog, request print promotions and much more
• Follow us on Facebook, Instagram, LinkedIn or Twitter

About This Episode

This podcast is a guest spot hosted by Deborah Corn, the Intergalactic Ambassador to The Printerverse™ at Print Media Centr.

Nathaniel Cooper, Creative Director at Design Ranch; Marie Langdon, Fine Paper Sales at Midland Paper; Tom Latendresse, Account Executive at J&J Printing join Deborah Corn to go “Behind the Project” and discuss the creative and collaborative process between a design agency, a printer and a paper merchant on two award-winning projects printed on Domtar paper.

About This Episode

Meredith Collins, Customer Marketing Manager, and Danielle Sinclair, Director, Brand and Content Marketing at Domtar, join Deborah Corn to discuss the 50th anniversary of Cougar, the sheet’s continuing legacy with printers and creatives, how you can get a Cougar collector’s item from Meredith, and more.