Paper Matters Blog

Do You Digital?

It's probably an understatement to say that Digital Printing has evolved over the years, but just how much has changed?

Specifying Paper for Various Printing Equipme …

When specifying paper for your print project, it is important to know how to select the right paper for the right technology. Here are a few tips to help.

How to Sell Personalized Direct Mail Packages …

At 5.1% response rate, direct mail continues to be an effective channel. Here are a few tips to help you sell personalized direct mail to your customers.

Transitioning to Inkjet Technology?

You’re thinking about transitioning to inkjet technology but are afraid to make the leap. Here are 4 lessons you can learn from the early adaptors.

Making the Most of Variable Data Printing

New technology makes variable data printing an option for just about any campaign. What is variable data printing? And how can you maximize your results?

Looking into High-Speed Production Inkjet?

Jeff Matos at Broadridge shares what he's learned and why paper is critical as an early adopter looking into high-speed production inkjet technology.

6 Tips for Selling Production Inkjet to New C …

Inkjet technology promises faster production time and print quality that gets better every day; but how do you sell production inkjet to new customers?

Getting the Results You Want with High Speed …

Unexpected results are common during the offset to high-speed inkjet transition. Here are some quick tips to follow to get the results you want.

Target and Personalize with Print

Advancement in printing technologies have made it easier to target & personlize through print. Learn how production inkjet technology makes this possible.

Seven Considerations When Designing for Inkje …

This is the second part of a three part series about designing production inkjet where we focus on top considerations when designing for inkjet technology.

Three Tips to Get Started With Production Ink …

Production inkjet technology is opening doors for designers & marketers when it comes to audience targeting. This series offer key tips to get you started.

4 Reasons Why Choosing the Right Paper is Cri …

There are many benefits to using production inkjet printing, but choosing the right paper is critical to ensuring that your print project run smoothly.