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Paper Matters Blog
Tips & Best Practices

How Do We Measure Shades of White Paper?

The options of white paper are astounding but how are we able to measure shades of white paper and what does this mean to print professionals and creatives?
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Tips & Best Practices

Paper – The Fifth Color

When you're working with a tight print budget or looking to achieve a specific effect, make sure to consider paper as your fifth color. Here's why.
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