Paper Matters Blog

Back to School Trends: A Look at the 2021 Del …

According to the 2021 Deloitte Back-to School Survey, overall spend is will be up 16%. Before joining the spend, here some tips on prep.

What Current Consumer Trends Mean for Markete …

When the world gets back on its feet and finishes clearing out the COVID cobwebs, marketers must be ready to consumer trends.

Print is Still a Player in Integrated Marketi …

From marketers to printers, from printers to your mailbox, from your mailbox to their website. That's integrated marking, the right way.

What Printers Wish You Knew: Color Matching

Printers may struggle with color matching large solids that weren't originally printed on their press, we have too. Here's how to fix it.

Mitigating Back-trap Mottle

You’re printing a job with large areas of heavy coverage but you're struggling with mottling and streaking. Domtar has the fix.

Level Up Your Printer Sustainability Program

Customers are looking for companies dedicated to sustainability. Here are some tips on leveling up your printer sustainability program.

Don’t Get It Wrong When Your Print Customer …

Deborah Corn, a recovering Print Buyer, shares opportunity for a Printer to strengthen their relationships with their customers.

Do You Digital?

It's probably an understatement to say that Digital Printing has evolved over the years, but just how much has changed?

Three Simple Ways to Keep Your Print Customer …

Today, 87% of consumers will begin their research online. Here are a few tips to keep in mind once you get your print customers to your site.

How Young People Are Revolutionizing the Prin …

Young generation in print. They are young, curious and interested in print. Learn more about this generation and how they are impacting the print industry.

Want Print to Thrive? Here are 4 Ways We Can …

Females account for 80% of students enrolled in print programs, while only representing 40% of the workforce. Here are tips to attracting females to print?

3 Practical Print Project Tips from Sunbrella …

There are many obstacles that may occur during a project. Stay ahead with the following 3 practical print project tips from the Sunbrella team.

3 Tips to Become a Go-To Commercial Printer

What does it take to be the first person your client calls when they plan their next print job? Here's 3 tips to help you become a go-to commercial printer.

Resource Alert: Domtar Paper on Podcasts from …

Introducing Podcasts from the Printerverse starring Domtar Paper. Get the latest insight into strategies for print marketing success from our brand experts.

Why Choose Digital Printing

Digital printing has grown and paper manufacturers have developed more options to choose from. Here are a few reasons why you should choose digital printing

Color Coding with Color Paper

Using color paper can be a creative and interesting way to stay organized. Check out how you can add a little excitement and structure to your workday!

The Power of Print in Higher-Education Market …

The higher education market is highly competitive. Discover how universities are using print to expand their multi-generational & international marketing reach!

7 Embossing Techniques for Your Next Print Pr …

Embossing is versatile and will get any print project to pop. Heighten your brand by downloading our helpful print guide featuring 7 embossing techniques.

How Print Fits into your Cross-Generational M …

With the expansion of marketing tools & options comes the need to develop a cross-generational marketing strategy. Reach multiple generations with print today!

6 Ways to Achieve Luxury in Print Without Blo …

It’s possible to give your brand a luxurious feel without breaking the bank. Discover how you can use premium uncoated papers to elevate and promote your brand!