Paper Matters Blog
The Color of Sustainability

When it comes to grabbing your audience’s attention, there is nothing quite like color. The brain notices color before shapes or words, subconsciously influencing roughly 85% of consumer purchases. It can be used to draw attention to your latest newsletter, remind employees of an upcoming deadline, tell customers of a new promotion or help students stay organized in the classroom. You deserve the choice of high-quality color papers to deliver your message—that’s why Domtar provides Lettermark™ Multipurpose Colors—and our environment deserves a sustainable option—that’s why we manufacture Lettermark Multipurpose Colors with 30% post-consumer content.

What do you get with Lettermark Colors Multipurpose?

With a palette-ful of colors, it’s easy to see why Lettermark Colors is perfect for documents that need to stand out.

pastel flyers

The brand boasts features that include:

  • Variety

  • Quality

    • Lettermark Colors Multipurpose features the Domtar Electronic Imaging Guarantee, so you can rest assured that your paper will run on toner, laser and inkjet equipment
  • Security of supply

    • Domtar has a supply chain built around availability. It begins with paper Made in the USA. This shortens the time from the paper machine to your print device and provides you with peace of mind.

But what the paper offers from an environmental standpoint may be of even greater importance.

The Lettermark Colors Impact

Paper produced in North America is a sustainable choice in and of itself. There are more trees planted than harvested each year and the wood used to make paper comes from what’s leftover from other uses for the tree, allowing private landowners to manage their forest land efficiently rather than commercially.

Man looking at trees in Windsor ForestHistorically, the pulp and paper industry has taken the majority of the blame for global deforestation but while most still believe that using paper directly contributes to deforestation, the data point to another culprit. According to the U.S. Forest Service, about 6,000 acres of open space are lost to development each day – that’s a rate of 4 acres per minute! Furthermore, the agency estimates that 44 million acres of private forest lands could experience sizeable increases in housing density by 2030. Like all Domtar Papers, the offerings in the Lettermark Colors Multipurpose line are made in North American paper mills. Each mill proudly supports its local community and responsibly sources wood fiber. Lettermark Colors Multipurpose has the additional environmental benefit of containing 30% post-consumer recycled content. TSchoolsand other governmental print consumers, often request the recycled specification making the Sustainable Forestry Initiative (SFI) Certified Sourcing and Elemental Chlorine Free (ECF) virgin fiber content the icing on the cake.

Whether you want to stay organized, generate attention or make a visual impact, Lettermark Colors Multipurpose is perfect for those documents that need to stand out. Backed by Domtar’s long history of Colors paper production, you can trust Lettermark Colors to help you make your mark on the world and support sustainable initiatives. By choosing to print on Domtar Paper, you’re making a sustainable choice for the environment and the North American economy.

Be sure to download the Lettermark Colors spec sheet for stocking details or visit https://www.domtar.com/our-product/lettermark-colors/

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Environmentally Responsible Office Paper for Earth Day and Every Day

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Contributors

Nicholas Pearson
Marketing Specialist
Meredith Collins
Customer Marketing Manager
John Parke
Customer Marketing Manager
Paige Goff
Vice President of Sustainability
Deborah Corn
Domtar Paper
Roland Basdeo
Graphic Designer
Susan Jones