Paper Matters Blog

Choose Wisely: The Fight for your Receipt

“Would you like a printed receipt?”What once seemed like a simple question has become the focal point of a complicated conversation as the deb

Best Office Papers Guide: EarthChoice

Anyone that’s ever been to an office supply store will tell you the office paper landscape is confusing. There are a vast array of options, yet it’s difficult to find the paper that truly suits your needs. Learn how to choose the right office paper for your needs.

Retargeting: How to Recapture your Audience w …

From social media ads to email marketing and back again, today's digital age has provided marketers with a seemingly endless supply of tools to reach

How the 2023 USPS Promotions Can Save Your Bu …

We’ve been championing the United States Postal

How Paper Quality Impacts Your Results

We’re in the middle of Q1 and all of those deliverables you have circled on your calendar are fast approaching—your event with hundreds of attende

How to Increase Productivity: The Power of Pa …

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How to Get the Most out of Your Photos with T …

‘Tis the season for eating, which also means it’s the season for food photography. November to December is the perfect time for hopeful cookbook c

How to Optimize Direct Mail with Production I …

The last few years have caused many changes to the way companies conduct business and how they go to market. There has been a shift to digital marketi

Fall is Here, but are You Ready?

It’s late July, stores are prepping for back-to-school sales and as much as we don’t want to admit it, fall is on the horizon. Maybe you recently

The Power of Print Enhancements in Optichanne …

The best marketing strategies combine both online and offline marketing channels. That's optichannel marketing and here's how to do it.

Look Beyond the Paper Specifications

When it comes to selecting the right paper for the project, looking beyond paper specifications can make or break your job.

Crash Course: Press Check’s from a Desi …

Why press checks? If you’re a designer or creative who’s unfamiliar with press checks or Marina Joyce’s work, then this blog is for you.

Inkjet & Direct Mail: A Recipe for Succe …

The world of inkjet constantly evolves, but here at Domtar, we know how inkjet can help you take advantage through direct mail and more.

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Back to School Essential Shopping List

If you’re making a last minute supply run, be sure not to miss the essentials. Here is our list of some key back to school supplies.

Mind the (Knowledge) Gap in Paper and Print M …

Looking for available resources to help fill knowledge gaps in paper and print marketing? We've got you covered.

Weighing in on Paper Weight

Curious about basis weight is calculated? Always wanted a "paper weight chart?" We're giving you the tools you need and answers you want.

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The Post-Pandemic Direct Mail Renaissance

As we look to a post-pandemic future, the biggest opportunity that needs to be part of your marketing strategy is direct mail.

Offset, Digital, Production Inkjet Printing …

How do you outline the main benefits of popular printing technologies from a print customer perspective? We've got the blueprint.

Guidebook for Talking to Your Customers about …

Adaptability is the mark of a great printer and knowing how to effectively communicate the benefits of digital printing is a game changer.

Direct Mail That Dominates The Mailbox

Learn the importance of choosing the right elements to ensure your direct mail dominates the mailbox—techniques, paper choice, no problem!

Enhance Productivity with Office Paper Small …

If you want to stay productive, having the proper work set-up each day is crucial. Surprisingly, office paper can help.

What Printers Wish You Knew: Color Matching

Printers may struggle with color matching large solids that weren't originally printed on their press, we have too. Here's how to fix it.

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Is Your Ink Too Transparent?

Are you printing PMS color and looking for color saturation? Uniform coverage? Your solution may lie in your ink formula.

Mitigating Back-trap Mottle

You’re printing a job with large areas of heavy coverage but you're struggling with mottling and streaking. Domtar has the fix.

Why Cougar® Paper Exceeds Printer Expectatio …

Cougar paper is in a class of its own, but what really sets it apart? Here are some reasons why Cougar® paper exceeds printer expectations.

Do Your Print Customers Have Envelope Envy?

When it comes to creating envelope envy and helping print customers stand out in the mailbox, you're closer to your goals than you think!

Print Solutions: Preventing Ink Mottle

You’re printing a job with large areas of heavy coverage and the blue tones look mottled and streaky. Don't worry, Domtar has your back.

Paper Storage Tips

The article lists several best practices for the storage of paper and a short disclaimer on expected shelf life of our product.

Don’t Get It Wrong When Your Print Customer …

Deborah Corn, a recovering Print Buyer, shares opportunity for a Printer to strengthen their relationships with their customers.

Printing and Paper Tips and Techniques

Domtar Paper has a collection of printing and paper Tips and Techniques videos available to you. Here’s how they can help.

Got a Virtual Presentation? Follow These Top …

Holding your audience’s attention during a virtual presentation is one of the pandemics many hurdles. Here are some tips to help you prepare.

Design Strategy – The Impact of Color in a …

Smart creatives know the value of print when it comes to helping brands connect with their audience and the impact of color in a printed piece

How to Differentiate Yourself as a Commercial …

Goals for commercial printers look a little different than in years past but success still depends on your ability to differentiate yourself.

Matching Papers to Types of Print Technology

Although you may not see differences between uncoated papers, they have been engineered for specific printing technologies.

How to Spec the Perfect Paper for your Brand

As a creative, you owe your brand the opportunity to get noticed. So, how do you select the perfect paper for your brand? Here are 4 key tips

Redesigning the Designer’s Role

Adding creative thinking into the business process is redesigning the designer’s role.

Making Your Affordable Print Look Amazing

It should come as no surprise that marketers are going to have to rethink how they communicate to customers in 2021.

Attracting the Next Generation to the Print a …

Ready to prepare for the future? We talked to one of our own, a recent college-grad, about his outlook on the paper and print industry. Learn more.

How to Spot a Trustworthy Brand

Trust is a critical factor when developing brand loyalty and making a purchasing decision for the company you work for and the brands you represent. Brands are rushing to regroup and present themselves as a trusted partner; but how do you know which brands are worthy of your trust?

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5 Ways Printers Can Build Customer Loyalty Du …

DMR Graphics has remained open throughout the pandemic. Here are 5 ways they are building customer loyalty during the COVID-19 pandemic.

How To Establish Yourself As the Print Expert …

No matter how much print experience your customer may have, offering your suggestions will set you apart and establish yourself as the print expert.

How to Conduct a Remote Press Check

There are a variety of print proof options to help you conduct a remote press check. You're going to want this check list to stay on track.

Tips on How to Set Yourself Up As A Print Par …

When it comes to printing, let's face it, many designers have no clue. Here are a few tips to help you turn that inexperience to becoming a print partner.

Three Ways Designers Can Learn More About Pap …

Understanding commercial printing papers is essential if you want your print design to stand out. Here are some resources to help you learn about paper.

When Should You Start the Paper Selection Pro …

Avoid disappointments by learning when you should start the paper selection process and what to look for before starting your design.

Specifying Paper for Various Printing Equipme …

When specifying paper for your print project, it is important to know how to select the right paper for the right technology. Here are a few tips to help.

Four Tips for Better Ink Coverage on Uncoated …

Printing on uncoated paper? See how you can achieve better ink coverage on uncoated paper with these four tips.

Embossing Basics – Different Dies for D …

Embossing can add a memorable element to your print design but do you know the embossing basics to ensure you have the right paper selection?

Paper Finishes for White Paper, More than Mee …

When we talk about a paper’s finish, we are referring to the tactile feel of the sheet itself. Paper comes in a pretty wide range of finishes. Read more and stay informed.

Three Simple Ways to Keep Your Print Customer …

Today, 87% of consumers will begin their research online. Here are a few tips to keep in mind once you get your print customers to your site.

4 Project Planning Tips for Your Next Digital …

Let's face it, print disasters will happen; however, having a strong print project plan in place will help avoid major surprises.

How To Get The Best Results When Printing Wit …

If your next print project includes printing with metallic ink, there are a few things to keep in mind in order to achieve the best results.

5 Critical Conversations Between Printers and …

To avoid printing disasters, we pulled together a list of the top 5 critical conversations a printer and designer should have before a print project.

6 Steps to Creating a Printed Piece with Impa …

Creating an impactful printed piece for your client, brand or even yourself is absolutely achievable. Here are a few tips to get you started.

How Printers Can Help Customers In Print

We interviewed a few print industry thought leaders to provide helpful tips on how printers can help customers in print. Grow your business with these tips.

Three Considerations when Designing for Color …

When designing for color paper, it is important to take the shade of your paper into consideration. Here are a few tips to get you on your way.

Making the Most of Variable Data Printing

New technology makes variable data printing an option for just about any campaign. What is variable data printing? And how can you maximize your results?

Bringing Your Private Label Brand to Life

Private label office papers are a key differentiator and growth driver for retailers. Find out why creating a private label brand might be right for you.

3 Practical Print Project Tips from Sunbrella …

There are many obstacles that may occur during a project. Stay ahead with the following 3 practical print project tips from the Sunbrella team.

Four Tips for Proper Paper Handling and Stora …

Experiencing paper curling or continuous jamming in your printer? Learn proper paper handling and storage tips to help you stay productive.

Specifying Paper for Various Printing Equipme …

When specifying paper for your print project, it is important to know how to select the right paper for the right technology. Here are a few tips to help.

Tips to Preventing Printing Disasters

New to print? Follow these 3 Tips to Preventing Printing Disasters by our Paper Technology Manager and avoid any unneccessary catastrophe.

Coated vs Uncoated Paper – When To Use Whic …

The majority of print projects are produced on either coated or uncoated paper. We go over when to use coated vs. uncoated paper?