Paper Matters Blog

How to Spot a Trustworthy Brand

Trust is a critical factor when developing brand loyalty and making a purchasing decision for the company you work for and the brands you represent. Brands are rushing to regroup and present themselves as a trusted partner; but how do you know which brands are worthy of your trust?

5 Ways Printers Can Build Customer Loyalty Du …

DMR Graphics has remained open throughout the pandemic. Here are 5 ways they are building customer loyalty during the COVID-19 pandemic.

How To Establish Yourself As the Print Expert …

No matter how much print experience your customer may have, offering your suggestions will set you apart and establish yourself as the print expert.

How to Conduct a Remote Press Check

There are a variety of print proof options to help you conduct a remote press check. You're going to want this check list to stay on track.

Tips on How to Set Yourself Up As A Print Par …

When it comes to printing, let's face it, many designers have no clue. Here are a few tips to help you turn that inexperience to becoming a print partner.

Ways To Invest In Yourself During Isolation

How to use your time in isolation wisely. Some tips and resources to help you stay motivated and in control during this time.

Three Ways Designers Can Learn More About Pap …

Understanding commercial printing papers is essential if you want your print design to stand out. Here are some resources to help you learn about paper.

Tips to Build Your LinkedIn Profile Copy

What can you do when there's downltime at the job? Work on your LinkedIn profile! Here are a few great tips to build your LinkedIn Profile for beginners.

Is Cheaper Paper Worth the Risk?

For printers, the right paper can make the difference between a “one and done” customer and one that sticks around. Is cheaper paper worth the risk?

Swatchbooks, A Useful Tool for Designers

If you are new to swatchbooks, start by flipping through one. It can be your best friend, if you understand what it can offer you and how you can use it.

4 Tips for Managing a Creative Team Remotely

When you manage a creative team that has turned into remote workers, how you can help the team maintain the same level of collaboration and enjoyment?

Staying Productive When Working From Home

We have a few tips to help you find work/life balance and staying productive when working from home with all your everyday tasks and family life.

Balance in the Classroom

Are you home from school but your classes are still rolling? Hear what the experts say about keeping the balance in the classroom and remote learning.

Find the Right Print Technology to Fit for Yo …

Knowing about the printing process prior to beginning the design process will give you a much more effective end result. Learn how the print technology can fit your design.

Top Tips From Senior Graphic Designers on Wor …

Many creative teams across the globe, whether working at an agency or for a brand, site collaboration as the source of many of their most creative ideas.

Top 5 Tips for Transitioning to a Work-From-H …

When you’re used to working together in a face-to-face setting, working remotely is certainly a challenge. Here are my tips to working from home.

Why the World Needs Today’s Designer to Be …

The world needs today's designers to do more and be more, design thinking is a process of dreaming big while paying attention to the details. Learn how.

How to Spec the Right Paper for Digital Print …

Knowing how to spec the right paper for digital printing makes all the difference. Here's what you need to know to stay up to date with print technology.

Printing Technique Talk: Cougar® w/Purpose P …

Printing technique matters. Get the details on the print production and techniques used in the Cougar w/Purpose promotion.

Why Paper Formation Matters in Print Quality

If a paper is well-made, it usually has even paper formation which yields better print quality. Discover how paper formation can elevate any print project.

Why Paper Specs Don’t Tell the Whole Story

Paper specs are good guidelines to use when deciding which paper will work best for your print project, how-ever, they aren’t the end all, be all.

A Printer’s Guide to Do’s & …

Having trouble with your print projects? We've pulled together a printer's guide to do's and don'ts to help you keep those projects on track and on budget.

When Should You Start the Paper Selection Pro …

Avoid disappointments by learning when you should start the paper selection process and what to look for before starting your design.

Specifying Paper for Various Printing Equipme …

When specifying paper for your print project, it is important to know how to select the right paper for the right technology. Here are a few tips to help.

Four Tips for Better Ink Coverage on Uncoated …

Printing on uncoated paper? See how you can achieve better ink coverage on uncoated paper with these four tips.

Embossing Basics – Different Dies for D …

Embossing can add a memorable element to your print design but do you know the embossing basics to ensure you have the right paper selection?

Paper Finishes for White Paper, More than Mee …

When we talk about a paper’s finish, we are referring to the tactile feel of the sheet itself. Paper comes in a pretty wide range of finishes. Read more and stay informed.

Three Simple Ways to Keep Your Print Customer …

Today, 87% of consumers will begin their research online. Here are a few tips to keep in mind once you get your print customers to your site.

4 Project Planning Tips for Your Next Digital …

Let's face it, print disasters will happen; however, having a strong print project plan in place will help avoid major surprises.

How To Get The Best Results When Printing Wit …

If your next print project includes printing with metallic ink, there are a few things to keep in mind in order to achieve the best results.

5 Critical Conversations Between Printers and …

To avoid printing disasters, we pulled together a list of the top 5 critical conversations a printer and designer should have before a print project.

6 Steps to Creating a Printed Piece with Impa …

Creating an impactful printed piece for your client, brand or even yourself is absolutely achievable. Here are a few tips to get you started.

How Printers Can Help Customers In Print

We interviewed a few print industry thought leaders to provide helpful tips on how printers can help customers in print. Grow your business with these tips.

Three Considerations when Designing for Color …

When designing for color paper, it is important to take the shade of your paper into consideration. Here are a few tips to get you on your way.

How to Make the Paper Swatchbook Work for You …

Looking for ways to maximize your print budget and stay on schedule. Here are some tips on how to make the paper swatchbook work for you.

Make an Impact as a Commercial Printer with T …

Commercial printers can attract repeat business through solid research and effective solutions. Here are some meeting ideas to stay top of mind.

How to Use the Paper Swatchbook

New to the print industry? Make sure you know how to use the paper swatchbook to minimize production issues and blowing your print budget.

What is a Press Check and When to Use it

What is a press check and when should you use it? Here are a few tips to ensure your print project goes smoothly and within budget.

Designing for Digital Printing

When designing for print, not all designs are created equal. Make sure you know how to package your digital files for the best outcome and avoid fees.

6 Tips to Selecting the Right Digital Printin …

Your choice of digital printing paper can make or break your next project. 

Designing for Digital Marketing Media

Designing for digital marketing media is more than just a cool design. Make sure to take these 5 tips into consideration before designing for digital media.

Back to Print Basics: Part Two

Whether you are new to the industry or have been doing this for years, these 5 tips to avoiding printing mistakes are essential to staying on budget.

Back to Print Basics: Part One

Despite technology advancements, the print basics of file management remains the same. Here are a few tips to keep in mind before you send off your project.

Making the Most of Variable Data Printing

New technology makes variable data printing an option for just about any campaign. What is variable data printing? And how can you maximize your results?

Bringing Your Private Label Brand to Life

Private label office papers are a key differentiator and growth driver for retailers. Find out why creating a private label brand might be right for you.

How Do We Measure Shades of White Paper?

The options of white paper are astounding but how are we able to measure shades of white paper and what does this mean to print professionals and creatives?

Paper – The Fifth Color

When you're working with a tight print budget or looking to achieve a specific effect, make sure to consider paper as your fifth color. Here's why.

6 Tips for Selling Production Inkjet to New C …

Inkjet technology promises faster production time and print quality that gets better every day; but how do you sell production inkjet to new customers?

Tips to Optimizing Your Product Assortment

Improve your customer experience with the right product assortment. Here are tips and guidelines to consider when optimizing your office paper assortment.

Building a Personal Brand

Brand is more than just a logo and designs. Your personal brand is the most important investment. Here are a few tips to help you get on your way.

Foil Stamping Print Technique Options

When it comes to print techniques, foil stamping is a favorite. Here are some pros and cons for each foil stamping print technique option.

3 Practical Print Project Tips from Sunbrella …

There are many obstacles that may occur during a project. Stay ahead with the following 3 practical print project tips from the Sunbrella team.

Four Tips for Proper Paper Handling and Stora …

Experiencing paper curling or continuous jamming in your printer? Learn proper paper handling and storage tips to help you stay productive.

Specifying Paper for Various Printing Equipme …

When specifying paper for your print project, it is important to know how to select the right paper for the right technology. Here are a few tips to help.

Tips to Preventing Printing Disasters

New to print? Follow these 3 Tips to Preventing Printing Disasters by our Paper Technology Manager and avoid any unneccessary catastrophe.

Getting the Results You Want with High Speed …

Unexpected results are common during the offset to high-speed inkjet transition. Here are some quick tips to follow to get the results you want.

Target and Personalize with Print

Advancement in printing technologies have made it easier to target & personlize through print. Learn how production inkjet technology makes this possible.

3 Tips to Become a Go-To Commercial Printer

What does it take to be the first person your client calls when they plan their next print job? Here's 3 tips to help you become a go-to commercial printer.

Seven Considerations When Designing for Inkje …

This is the second part of a three part series about designing production inkjet where we focus on top considerations when designing for inkjet technology.

Coated vs Uncoated Paper – When To Use Whic …

The majority of print projects are produced on either coated or uncoated paper. We go over when to use coated vs. uncoated paper?

Looking Beyond Paper Specifications

When it comes to selecting the right paper for the project, you may want to be aware that looking beyond paper specifications is important. Read more.

How to Read a Paper Swatchbook

Understanding how to read a paper swatchbook can make a big impact in understanding the basic of paper. We provide the basics and much more in our blog.

How Paper Shade Can Impact Your Print Project …

When the paper shade is considered early in the design process, paper can actually be the “fifth” color in a four-color print project.

The Top 3 Most Popular Paper Planners

The paper planner business is booming despite the rise of the digital agenda. Here are the top three most popular planners on the market.

5 Planning Tips for Administrative Profession …

Get ahead of the curve with these amazing tips for administrative professionals. Find out how to become the workplace rock star you were always meant to be!

Paper Brightness, Basis Weight and Paper Opac …

What do terms like paper brightness, basis weight and paper opacity mean? How can they help you understand the properties of the office paper you use every day?

The Power of Print in Higher-Education Market …

The higher education market is highly competitive. Discover how universities are using print to expand their multi-generational & international marketing reach!

4 Reasons Why Choosing the Right Paper is Cri …

There are many benefits to using production inkjet printing, but choosing the right paper is critical to ensuring that your print project run smoothly.

Paper Opacity vs Show-Through

Although it may seem that paper opacity & show-through are the same, be aware of the differences before choosing paper stock for your next project.

7 Embossing Techniques for Your Next Print Pr …

Embossing is versatile and will get any print project to pop. Heighten your brand by downloading our helpful print guide featuring 7 embossing techniques.

Media Mix Marketing and Budget Allocation Tip …

It's budget season and you're being asked those tough questions. Here are some tips to get you started on planning your marketing and budget allocation.

How to Choose the Best Paper for Your Brand

We all know that elevating and maintaining your brand is critical, so give branded print products a shot! Discover how to choose the best paper for your brand.

The Importance of Using a Paper Dummy

Did you run into a printing snafu? Odds are, you probably didn’t use a paper dummy. Read more to find out how using a paper dummy can save you time and money!

A Graphic Designer’s Four Tips for Writing …

It feels nice to be recognized for the hard work you do, so here are some thank you letter writing tips you can use to maintain professional relationships!

3 Uncoated Paper Myths

Uncoated paper myths circle the industry, but rumors can be misleading. Learn more and enhance your next print project with uncoated paper.

The Modern Printer: 3 Tips to Grow Your Busin …

2018 the print industry reported over $84.0 billion in sales. We’ve compiled a few tips to help you grow your business in 2019 as a modern printer.

Print Solutions: Achieving a Deep, Rich Black …

Achieving an even and rich black on uncoated paper can be a challenge. Here are quick tips to help you achieve eye-catching solid ink in your next project.

Print Solutions: Which Line Screen Should I U …

Get creative when printing uncoated paper! With the advice of a professional printer, learn how using a variety of line screens can make your print project

6 Ways to Achieve Luxury in Print Without Blo …

It’s possible to give your brand a luxurious feel without breaking the bank. Discover how you can use premium uncoated papers to elevate and promote your brand!

Why Choosing the Right Paper Makes a Good Imp …

It’s not easy to make a good impression, but choosing the right paper can change that! Pick a paper that reflects the hard work you put into any project you do.